The KASAMA Method™
A proprietary, repeatable marketing system to gain a clear, honest picture of where your business stands, what’s working, what’s missing, and where the best growth levers might be hiding.
simple to follow
practical steps
clear outcomes
STAGE 1
KNOW THE BUSINESS
We want to get a deep understanding of where your business stands and what really matters.
We always start with understanding. No assumptions. No shortcuts.
what you get:
-
The Kasama team conducts a half-day strategy meeting with you and your team. We will sit down together for an open, practical conversation about what’s working and where there’s growth potential.
-
Together, we create a summary of your business:
Your customers, strengths, and key opportunities
Your business aspirations
Your expected results & successes
-
Receive detailed reports and a Diagnostic Scorecard. A thorough report highlighting what’s working and where you can grow.
Receive a Headwinds & Tailwinds Report. A thorough report on what external factors are affecting your business today
STAGE 2
BUILD THE RIGHT GROWTH STRATEGY
Help set the right focus for growth, matching your unique goals and market.
We turn insight into a tailored strategy, never a one-size-fits-all plan.
HOW IT WORKS:
-
The Kasama team will design a focused, tech-enabled roadmap that matches business goals, resources, and available bandwidth.
-
Every idea is tied to your goals, and anything better done later is saved for the future (“Parking Lot”).
-
A focused growth blueprint with key topics for your input and decision, providing real alignment before any action happens.
STAGE 3
SET A SIMPLE, ACTIONABLE PLAN
Kasama Marketing will translate strategy into a 90-day execution roadmap: campaigns, priorities, KPIs, and tech integrations.
WHAT YOU GET:
-
Your strategy becomes a practical 90-day action plan.
-
A step-by-step plan with milestones, responsibilities, and easy next steps.
-
Everyone knows who’s doing what, by when, and how you’ll measure success.
Progress is easy to track, either by you or with our help.
STAGE 4
ACTIVATE EXECUTION
We put your plan in motion, track progress, remove roadblocks, and keep momentum. From plan to real-world action, implement the plan as either done-for-you or done-with-you.
WHAT YOU GET:
-
Regular, clear updates, simple dashboards, and the confidence that your plan is working.
-
Every update or launch is anchored in your approved plan.
-
We’re beside you to answer questions, tackle issues, and adjust as your business changes.
STAGE 5
MEASURE & MENTOR
See what's working, learn, and adapt, supported by our team.
Growth is attainable when you can see it and learn from it. What gets measured gets better.
WHAT YOU GET:
-
You get straightforward reports: what’s working, what’s not, and why.
-
With our guidance, you and your team will understand what it means and what to do next.
-
Performance summaries and useful tactics, so you’re always making informed decisions.
STAGE 6
ADJUST & ADVANCE
Adjust and Advance for the next 90 days.
Because the best plans evolve, we keep the momentum going.
HOW IT WORKS:
-
We meet every quarter to review wins, learn from surprises, and spotlight new opportunities.
-
Together, we update your plan so you always know where you’re heading next.
-
Get a fresh “growth snapshot” to refine strategy, level up execution (and tech), and support long-term, compounding growth.

